February 2015 Members’ Exclusive

Hello subscribers! This month, I have some great tips to share with you. We’ll talk about finding the right groups for you and your business, getting a better call to action on your profile, and some useful research techniques to help identify keywords to search prospects for and skills to put on your profile. Let’s get started!

1. Finding the Right Groups – 2:03
This tip is to help you reach your maximum of fifty groups on LinkedIn and helping to make sure that they are the right groups. In the video, we go beyond the Seven Steps to Finding the Best LinkedIn Groups resource from the course to present a goldmine of groups to join.

2. Projects: The Ultimate Call To Action – 1:55
As we all know, having calls to action are one key to a quality LinkedIn profile. In this tip, I go beyond the basic calls to action (email address, phone number, request a quote form) to present what I think is the ultimate call to action a LinkedIn profile can have.

3. Using Wordle to Find Keywords – 3:26
I developed this tip to help you to develop a keyword list for some of your prospects. When looking for new prospects on the advanced people search, keywords are a crucial element. This video shares a cool tool to analyze your current customers profiles and get the right keywords for you to use.

4. Use Alumni to Find Skills – 2:55
In this tip, I revisit a topic that we touched on in the course: the importance of skills. The skill section of your profile can help you get endorsed for the right keywords and increase credibility. This video shows how to use alumni to help you find what type of skills you should have on your profile.

As always, remember that you can email me your LinkedIn questions, and I’ll address the most popular questions in future updates. Good luck, and happy selling!